Consumer ethics, materialism and material satisfaction: A study on Turkish adolescent consumers

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Date

2020

Journal Title

Journal ISSN

Volume Title

Publisher

Wiley

Research Projects

Organizational Units

Organizational Unit
Public Relations and Advertising
(2000)
The Department of Public Relations and Advertising started its 4-year undergraduate degree program in 2000 under the School of Business. The Department of Public Relations and Advertising offers a program that stresses the skill of analytical thinking for students. The program is based on academic standpoints and supported by practices and new technologies. The department offers the opportunity to take elective courses from its own curriculum, or from other departments, in addition to theoretical and practical courses that complement each other. With a program offered in English, the Department of Public Relations and Advertising has mutual contracts with universities from Spain, the Netherlands and Finland within the scope of the “Erasmus Exchange Program”. In addition, the graduate degree program of “Public Relations and Advertising” under the Graduate School of social Sciences aims to sustain the continuity of undergraduate-level education and training, and to meet the demands of those pursuing to advance academically.

Journal Issue

Abstract

The aim of this study is to reveal the differences among consumer ethics, materialistic attitudes and material satisfaction of the adolescents across the socio-economic level and gender in Turkey. The sample of the study is formed by randomly selected high schools students (n = 350) in Ankara. The results indicated that consumer ethics, materialistic attitudes and material satisfaction varied according to socio-economic level (p < .01). Among materialistic attitudes and material satisfaction, only a significant difference is found on consumer ethics across the gender. There is no significant difference among gender on materialistic attitudes and material satisfaction. In general, males' ethical beliefs were found lower than the females.

Description

Esiyok, Elif/0000-0001-9486-7067

Keywords

adolescent, consumer, consumer ethics, materialism, material satisfaction

Turkish CoHE Thesis Center URL

Citation

14

WoS Q

Q1

Scopus Q

Q1

Source

Volume

44

Issue

1

Start Page

14

End Page

24

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