A Fuzzy AHP for Evaluation of eCommerce Websites Performance

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dc.authorwosidErdebilli, Babek/L-5982-2013
dc.contributor.authorictenbas, Burcu Devrim
dc.contributor.authorRouyendegh, Babak Daneshvar
dc.contributor.otherComputer Engineering
dc.date.accessioned2024-10-06T10:57:01Z
dc.date.available2024-10-06T10:57:01Z
dc.date.issued2012
dc.departmentAtılım Universityen_US
dc.department-temp[ictenbas, Burcu Devrim; Rouyendegh, Babak Daneshvar] Atilim Univ, Dept Ind Engn, Ankara, Turkeyen_US
dc.description.abstracteCommerce has become an essential part of business strategy in the rising (emerging) global economy. In order to be successful in the eCommerce marketplace, organizations will need to provide high quality websites that attract and retain users. It is a need to understand and evaluate eCommerce websites to achieve high quality. Evaluation of eCommerce websites is a multiple criteria decision making (MCDM) problem since it includes analysis of both qualitative and quantitative factors. Also human judgment has taken part in this process. This paper presents FAHP to evaluate three eCommerce websites. The results will be a guide for decision makers in terms of improvable areas to design eCommerce websites.en_US
dc.description.woscitationindexConference Proceedings Citation Index - Social Science &amp- Humanities
dc.identifier.citation1
dc.identifier.doi[WOS-DOI-BELIRLENECEK-365]
dc.identifier.endpage62en_US
dc.identifier.isbn9781908272355
dc.identifier.scopusqualityN/A
dc.identifier.startpage57en_US
dc.identifier.urihttps://hdl.handle.net/20.500.14411/8654
dc.identifier.wosWOS:000308134800007
dc.identifier.wosqualityN/A
dc.institutionauthorEkin, Cansu Çiğdem
dc.language.isoenen_US
dc.publisherAcad Conferences Ltden_US
dc.relation.ispartof3rd International Conference on Information Management and Evaluation (ICIME) -- APR 16-17, 2012 -- Atilim Univ, Performance Management & Applicat Res Ctr, Ankara, TURKEYen_US
dc.relation.publicationcategoryKonferans Öğesi - Uluslararası - Kurum Öğretim Elemanıen_US
dc.rightsinfo:eu-repo/semantics/closedAccessen_US
dc.subjecteCommerce websites performanceen_US
dc.subjectmulti-criteria decision making (MCDM) problemen_US
dc.subjectFuzzy Analytic Hierarchy Process (FAHP)en_US
dc.titleA Fuzzy AHP for Evaluation of eCommerce Websites Performanceen_US
dc.typeConference Objecten_US
dspace.entity.typePublication
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relation.isAuthorOfPublication.latestForDiscovery6ba797de-1a42-4c28-bbdc-867221fad30c
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relation.isOrgUnitOfPublication.latestForDiscoverye0809e2c-77a7-4f04-9cb0-4bccec9395fa

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