Belbağ, Aybegüm Güngördü

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Name Variants
Aybegüm Güngördü Belbağ
Belbag, Aybegum Gungordu
Gungordu, Aybegum Gungordu
Belbag, Aybegum Belbag
Aybegum G.
Belbağ, A. G.
Güngördü, Aybegüm
Gungordu, A. B.
Gungordu Belbag, Aybegum
Job Title
Profesor Doktor
Email Address
aybegum.belbag@atilim.edu.tr
Main Affiliation
Business
Status
Current Staff
Website
Scopus Author ID
Turkish CoHE Profile ID
Google Scholar ID
WoS Researcher ID

Sustainable Development Goals

SDG data is not available
Documents

14

Citations

145

h-index

6

Documents

12

Citations

94

Scholarly Output

5

Articles

5

Views / Downloads

77/73

Supervised MSc Theses

0

Supervised PhD Theses

0

WoS Citation Count

17

Scopus Citation Count

24

WoS h-index

1

Scopus h-index

1

Patents

0

Projects

0

WoS Citations per Publication

3.40

Scopus Citations per Publication

4.80

Open Access Source

1

Supervised Theses

0

Google Analytics Visitor Traffic

JournalCount
International Journal of Emerging Markets1
Journal of Economic and Administrative Sciences1
Journal of Financial Services Marketing1
Thunderbird International Business Review1
Turkish Studies1
Current Page: 1 / 1

Scopus Quartile Distribution

Competency Cloud

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Scholarly Output Search Results

Now showing 1 - 1 of 1
  • Article
    Mobile Payment Adoption During the COVID-19 Pandemic: A Systematic Literature Review
    (Palgrave Macmillan Ltd, 2026) Belbag, Aybegum Gungordu
    During the pandemic, the shift to non-physical transactions increased the need for mobile payments. This study aims to offer a systematic literature review on consumer behavior towards mobile payment during the pandemic, using the Theory, Context, Characteristics, and Methodology framework and following the Scientific Procedures and Reasons for Systematic Literature Reviews protocol. 47 articles from the WOS database were analyzed, revealing a dominance of quantitative studies, primarily based on the Technology Acceptance Model and UTAUT. Findings show that environmental stimuli and internal states (organism) shape behaviors and behavioral intentions (responses) towards mobile payments during the pandemic. The study concludes with future research directions grounded in the TCCM framework.