Seyidov, Ilgar

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Name Variants
Seyıdov, İlgar
I.,Seyıdov
I., Seyidov
Seyıdov, Ilgar
Ilgar, Seyıdov
Seyidov,I.
S.,Ilgar
I., Seyıdov
S., Ilgar
Seyıdov,I.
Ilgar, Seyidov
Seyidov, Ilgar
I.,Seyidov
Job Title
Doçent Doktor
Email Address
ilgar.seyidov@atilim.edu.tr
Main Affiliation
Public Relations and Advertising
Status
Website
ORCID ID
0000-0001-8420-1413
Scopus Author ID
Turkish CoHE Profile ID
Google Scholar ID
WoS Researcher ID
Scholarly Output

15

Articles

12

Citation Count

11

Supervised Theses

2

Filters

20201
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Type: Book Part

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    Book Part
    Citation - Scopus: 1
    Two-Way Interaction Feature of Social Media Tools: the Twitter Example
    (IGI Global, 2020) Seyidov,I.; Public Relations and Advertising
    The internet and development of information technologies brought about the emergence of digital communication tools. In this vein, social media have become a phenomenon in terms of creating informative, interactive, and participatory platforms for the individuals. The social media tools have become prominent not only for public relations or communications experts, but also for politicians, scholars, groups, brands, organizations, etc. One of the effective social media tools is Twitter, which has been focus of political communication research due to its tendency of creating discussion platform that allows the users to involve in and interact with each other. This study focused on how Twitter creates the two-way interaction for the users and what the main components of this interaction are. In addition, the contribution of Twitter to organizational promotion was also another concern of the study. In this context, the research focuses on both inter-organizational and individual levels. Multiple case study technique was used as research technique. Five different cases were analyzed. © 2021, IGI Global.